Olena Kholina

Olena Kholina is a designer and editor based in San Francisco, working at the intersection of AI, design, and culture. She is the founder of ALMATERIAL, an independent slow-media publication for people who want to think clearly about technology without the noise. Her work lives between systems and stories: the structure of interfaces, the texture of everyday life, and the shifting relationship between humans and intelligent tools. With a background in UX/UI and visual identity, she explores how emerging AI systems reshape attention, creativity, work, and meaning - often focusing on what’s subtle, emotional, or difficult to measure. Through ALMATERIAL, she publishes long-form essays and visual experiments that favor nuance over certainty, craft over hype, and human experience over abstractions.